'Girls Just Wanna Have Funds': Interview with Female Invest Co-Founder, Anna-Sophie Hartvigsen

Despite the fact that women historically get better returns than men, a large percentage of them don't feel confident in their ability to make investment decisions. Female Invest is on a mission to change this, and we caught up with them to find out how.

19 January, 2023

We were thrilled to collaborate with Female Invest back in December 2022, along with Aunt Joy Gallery, with a talk and networking event on 'Paintings and The Patriarchy'. It was during this event that we confirmed just how amazing this team of young women is, and how absolutely key their mission of closing the financial gender gap is. To celebrate this, our Chief Marketing Officer, Aurelia, caught up with Female Invest co-founder, Anna-Sophie Hartvingsen, to chat about why women lack confidence when it comes to investing, what can be done to support them, and more.

Please tell us a bit more about your overall mission at Female Invest? How was it born?

Camilla, Emma and I met at university, and we shared an interest in investing, but all the resources were marketed to men and full of jargon. We decided to start a club, where we’d drink wine and discuss stocks. Our first meet-up ended up being so popular amongst our university peers that we had to find a bigger venue. That’s when Female Invest was born.

Fast-forward three years and we’ve helped over 150,000 women in 95 countries get to grips with their finances. We still have a lot to do, and now we have a team of 30 to support our mission. There are 195 countries in the world, and not a single one has achieved financial gender equality. That’s what fuels our mission to empower as many women as possible. When you give women the ability to make the most of their money, the world becomes a stronger and better version of itself.